Season 1, Episode 1: The Impact & Influence of Storytelling with Jessie Kate Bui

In this episode, my guest Jessie Kate Bui and I talk about how we take in & process millions of pieces of information consciously and unconsciously, not understanding how these bite-sized bits create an entire entrée of beliefs. We discuss ways to become aware of how storytelling influences how we interpret or react to the characters and story based on the principles of ethics and DEI.

Using examples from Downton Abbey, Star Wars, The Hobbit, Game of Thrones, Harry Potter, and more, Jessie Kate breaks down:

  • How the architecture of storytelling and design is intentionally guiding us toward a particular narrative
  • How stereotypes and biases are used to categorize story characters in a way that feels familiar to the consumer
  • The 2 types of storytelling and the 4 power elements that you see play across not only entertainment but consumerism, media, and historical accounts
  • How the power of social media has not only impacted how stories are told but also created a platform for underrepresented voices to be heard and shake up the status quo

About Jessie Kate Bui:
Jessie Kate Bui is a Storytelling Coach, Author of Talking Threads: costume design for entertainment art, and creator of The Parallax Method: a transformative storytelling approach.

As a designer, Jessie Kate discovered that story had the power to eliminate her imposter syndrome. And when she felt lost in life, she found her professional art and story tools could empower her therapy sessions and reveal a deep sense of purpose. Now she helps storytellers, entrepreneurs, and personal development advocates like her identify, fictionalize, and rewrite their personal narratives so they can become protagonists in their own lives.

From 1:1 intensives to courses and mentorships, Jessie Kate guides her clients to break down their limiting beliefs while equipping them with tools to create authentic brand stories, inspiring fictional stories, and elevated journaling approaches. Creating lasting change and unleashing their creativity so they can show up, speak up, and change the world.

Instagram: @jessiekatebui

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